Aethon Finds Success with Landslide
June 2, 2007
Six months ago, Aethon had a problem: how to expand the sales force, grow its prospect pipeline and customer base, and shorten the sales cycle, while making the most of it's just-received $11 million in funding. The company looked at the traditional contact managment offerings, but ultimately turned to Landslide Technologies for its solution. Landslide's product combines the capacity to define a customized sales process with the ability to provide easy access to sales collateral and documents for each selling step, then generate reports to measure effectiveness. Over the last year, Aethon has quadrupled its salesforce, manages a 75% close rate, shortened the sales cycle from 7 months to 5, and grew revenue 260%.
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